The aim of this book is to contribute to a critical assessment of the literature on the creative city and to a clarification of some of the many questions that remain unanswered. It is a collection of essays which, in the first part, addresses concepts and theories of urban development, city marketing and branding, presented as a framework in which the discourse of the creative city is embedded. In the second part, four case studies of cities considered to be emblematic of cultural industries (Manchester, Berlin, Dublin, and a comparative study of Milan and London) serve to illustrate the social production of creativity in specific urban contexts.
University of Milano-Bicocca, Italy - ORCID: 0000-0002-2750-0203
Titolo del libro
Brand-building: the creative city
Sottotitolo del libro
A critical look at current concepts and practices
Curatori
Serena Vicari Haddock
Opera sottoposta a peer review
Numero di pagine
162
Anno di pubblicazione
2010
Copyright
© 2010 Author(s)
Licenza d'uso
Licenza dei metadati
Editore
Firenze University Press
DOI
10.36253/978-88-8453-540-5
ISBN Print
978-88-8453-524-5
eISBN (pdf)
978-88-8453-540-5
eISBN (xml)
978-88-5518-834-0
Collana
Strumenti per la didattica e la ricerca
ISSN della collana
2704-6249
e-ISSN della collana
2704-5870