- Social Media, Social Food
- Marco Delapierre, Alessandro Galatoli
From Idea To Post
- © 2026 Author(s) |
- CC BY 4.0
- DOI: 10.36253/979-12-215-1069-0.12
This chapter presents a practical overview of digital tools and AI-supported apps that can streamline the social media content creation process, from the initial idea to the final post. It introduces platforms such as Mojo, Magisto, Premiere Rush, Canva, Adobe Express, Squaready, Photoshop Express, and ChatGPT, explaining how each tool can support different stages of production, including video editing, graphic design, image retouching, caption writing, scripting, and content planning. The chapter highlights the value of templates, automation, AI features, and mobile workflows in helping creators produce engaging content more quickly and efficiently. At the same time, it emphasizes that technology should remain a creative tool rather than a substitute for human authorship. Through the concept of the complete creative equation — combining Artificial Intelligence with human, emotional, cultural, social, ethical, experiential, and wisdom-based intelligence — the chapter argues that meaningful content requires both technological support and personal perspective. Ultimately, it encourages creators to use AI and digital apps with intention, authenticity, and critical awareness, ensuring that their content remains original, emotionally engaging, and aligned with their own voice and values.
- Keywords:
- AI content creation,
- social media tools,
- digital creativity,
- content strategy,
- human intelligence,
Chapter Information
Chapter Title
From Idea To Post
Authors
Language
English
DOI
10.36253/979-12-215-1069-0.12
Peer Reviewed
Publication Year
2026
Copyright Information
© 2026 Author(s)
Content License
Metadata License
Bibliographic Information
Book Title
Social Media, Social Food
Book Subtitle
Introduction to Social Media Strategies for the Food Industry
Authors
Marco Delapierre, Alessandro Galatoli
Peer Reviewed
Number of Pages
208
Publication Year
2026
Copyright Information
© 2026 Author(s)
Content License
Metadata License
Publisher Name
Firenze University Press
DOI
10.36253/979-12-215-1069-0
ISBN Print
979-12-215-1068-3
eISBN (pdf)
979-12-215-1069-0
eISBN (xml)
979-12-215-1070-6
Series Title
Strumenti per la didattica e la ricerca
Series ISSN
2704-6249
Series E-ISSN
2704-5870